Why live stream something?
In fact, Neil and I tried to broadcast our Marketing School podcast on Facebook Live, but ran into technical difficulties. We will probably try again in the cell phone number list near future. So the idea behind Facebook Live, YouTube Live, Periscope or any live streaming app is that you get cell phone number list to know people (and they get to know you) in real time.
Here's the thing: the video is going cell phone number list to get bigger and bigger, and everyone knows it. One of YouTube's executives said that video will be 90% of content by 2020. That's in the very near future. Now is also the cell phone number list best time to jump on the Facebook Live bandwagon. Facebook is in active competition with YouTube, Twitter and other live streaming services. This cell phone number list means that if you go to your phone now and post an article or post and then click the live button, you will find that you will get more engagement on the cell phone number list Facebook Live post than on any other type of content you post.
Live streaming equals instant gratification
You want cell phone number list to take advantage of live streaming services like Facebook Live because you currently have a greater reach. Remember though that this won't last forever. Once everyone starts doing it, it will just be treated cell phone number list as a regular message. But right now Facebook is prioritizing Facebook Live videos and this is your opportunity to stand out from all the other people. This is your opportunity to build your brand, build a relationship with your audience, and hopefully get them to buy from you.
Neil also experimented with Facebook Live. He saw that the cell phone number list longer you stay, the more viewers you get, which makes sense. We've found that Q&A-related Facebook Live events tend to do the best. Not just because people are engaged, but because they leave comments, which is part of Facebook's algorithm. If someone has a video that gets a ton cell phone number list of likes and shares, that'll be fine. If a video gets tons of likes, shares, and comments, it will do even better. I like to do Facebook Live Q&As where I raise my phone and say, “Hey everyone, I'm here to answer all your marketing questions, so ask and I'll answer.”