Get your questions answered! SEO Guide from Ranktrail simple search engine optimization READ OUR SEO GUIDE Latest blog posts Google's latest update how did it go?Google's latest update how did it go? Getting Started with Podcasting [Strategy and Gear]Getting Started with Podcasting [Strategy and Gear] How to use internal linking best for SEOHow to use internal linking best for SEO Content Marketing Tips – Repurpose Your ContentContent Marketing Tips – Repurpose Your Content The difference between SEO and SEMThe difference between SEO and SEM Ranktrail AB | Part of Top Marketing GroupWhat is a customer journey and why does it matter for SEO by.
Caroline Skogh SEO is a concept you have probably heard many times in marketing. We have all been in a customer journey and we are probably in several customer journeys right now. A customer journey is about how a consumer becomes aware of a brand and integrates with whatsapp mobile number list the brand all the way to saleconversion. Use SEO to make your customer journeys smooth and above all positive! What is a customer journey? If you work as a digital marketer, it is easy to focus only on attracting traffic to your website. You struggle with your SEO for visitors to find the website. The danger in forgetting about other channels or even relationships that happen offline is that we miss out on.
Incredibly valuable information about our market. If you get to know your target group and understand what they are talking about, you can also meet and deliver what they are asking for convey the right content at the right stage in the customer journey. The journey we should track starts well before the last step, when they are already on our website and a sale or conversion happens. Every interaction a person has with your brand matters. Every interaction will affect their discovery of your products and services, it will also affect decisionmaking and ultimately even whether they become a loyal customer or not. It is not enough to only be visible at the time of purchase with a customer.